chuckdesign.com
The studio's own site. A darkroom where one coral pixel is the only light and the work develops out of black as you scroll.
I run a one-person studio in Florida, and this is its front door. The whole site obeys one light: a hero beam, a scroll-scrubbed interlude where a print develops out of black, and a projector cone on the portfolio page. Everything else stays dark and quiet so the work reads as the light source.
It launched in July 2026 after a full redesign and an elevation pass.
Screenshot coming
Screenshot coming
Stack
- Next.js 16 App Router, React 19
- Tailwind v4 with a hand-authored CSS system
- GSAP, Phosphor icons
- Vercel with CLI deploys
- GA4, Formspree, LocalBusiness JSON-LD
Decisions
- One light grammar site-wide. Three independent reviewers flagged soft ambient glows as generic, so every lit element became a beam, an interlude beam, or a projector cone.
- A restraint law. No translate lifts, no scale pops, no glow blooms. The coral accent never does label work.
- Field data over lab score. A mid-80s lab score was accepted because real visitors measured LCP 1.5s, CLS 0, and TBT 40ms, and the brand type stays guaranteed with font-display swap.
Lesson
- Documentation that copies the design system inline rots the moment the direction pivots. Docs now point at sources; where docs and code disagree, the live code wins.